Having a good campaign strategy can help generate more sales for your company. Busy periods such as Christmas, Summer and Easter time are just some of the many seasons all marketers plan months in advance for. Experienced offline and online marketing executives all know that having that right promotional strategy in place at the right…
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When it comes to marketing and advertising, many, when utilising TV broadcast as a marketing platform, frequently underestimate this powerful medium. We explore the myths and the facts surrounding TV Advertising. Myth 1 – Once I get on TV, my sales will be non stop Fact: Fewer people are actually picking up the phone than they did…
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The busy sales periods are here, but do you know the best way to reach your customers? We take a look at whether Online or TV Advertising is best. For decades television advertising has been the main source of marketing for businesses. TV advertising seemed to be extremely effective and it reached a huge viewer…
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We know that running a business can be challenging and it’s so easy to get caught up in the day to day runnings, that sales channels can get overlooked. The bottom line is with the busiest times of the year for shopping approaching… can you really afford to lose out? We specialise in ecommerce platforms…
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To republish or not to republish blog posts? The short answer, YES! Whether you’re continuing the success of a previous post or improving on what you’ve written before, republishing is something that should always be on your digital marketing to-do list. And what’s more, Google will actually reward your website ratings for doing it!…
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So you have a website, it looks good, you have a great product but are you utilising all that data? We take a look at how you can get more from your website. Here’s our quick guide on how you can promote your website online, standout from the crowd and make the most of the…
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Your websites data; here’s what you need to know… How to Protect Your Website’s Data: – As technology becomes even more prevalent, data and website protection must be adjusted to prevent our personal data from falling into the wrong hands. One way to overcome this is to implement an appropriate website security plan, which involves…
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General Data Protection Regulation (GDPR) is HERE. Are you prepared for it? It’s essential that businesses understand what this means for their operations, especially if they are reliant on personal data. From today, the EU’s General Data Protection Regulation (GDPR) will be fully implemented with the primary goal to “give citizens back control of their…
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What is Learning at Work Week? Learning at Work Week is an annual event in May organised by the Campaign for Learning since 1999. It aims to put a spotlight on the importance and benefits of learning and development at work. See website. Learning at Work Week offers encouragement to companies big and small to…
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7 Things to consider in your learning management system (LMS) Choosing an induction or learning management system can be a difficult process. There are such a wide variety of providers, each with their own benefits and features. What might seem a good option at first can quickly turn sour once you look beyond the flashy…
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